December 27

How to Create High Margin Royalties Because of (not from) Your Book

Most authors fall in love with their books. 

While there are clear advantages to creating a unique message that is worthy of sharing, using your book as your mainstay of income is a very slow path to significant money.

For most authors, it’s a dead end.

Over 300,000 new books are published each year and less than 5% sell more than a couple of hundred copies. Even if an author wrote the book themselves, the editing, proofing, design, and a myriad of other publishing costs will wipe out the first few thousand dollars of profit.

Selling just your book is not a path to riches.

However, authors can reap huge financial rewards because of their book, not necessarily from the book itself. This blueprint will be your guide to creating a bankable brand that can earn you more money from additional products and services. 

Lesson #1: Use your book as a brand lever, not as the main driver for revenue. 

There are thousands of examples of authors who make 10 or 100X more on their services, consulting, courses, and products than from their book. The math is pretty clear. The value of a book has been established at around the $20 price point. A six or seven-figure income requires tens of thousands of book sales per year. Doable… but not easy.

With a proper strategy and multi-media approach, however, authors who sell only 1,000 books to the RIGHT audience can easily hit 6 and 7 figures with the right ecosystem of content, solution, and community. To see the blueprint on how to do this for yourself, click on the link below.

Inside this blueprint, we outline the specific strategies, steps, and tools you need to create your platform of respectable royalty income.

Highlights include:

  • The 7 Emotional triggers you MUST have in your copy regardless of the media (video, text, audio)
  • 10 Methods to repurpose your content and increase the value (without adding a word)
  • How to build a value ladder from your free book to a $25,000 consulting gig
  • Which social media platforms you MUST be on… and the ones to avoid like the plague!
  • Why 90% of authors blow it with their headline and how you can easily craft a headline that hypnotizes them into action

In this complimentary blueprint, we also include the exact software we use to transcribe audios for pennies. There is nothing to buy. This blueprint is yours. Simply click the link and you’ll get it instantly.

BONUS: I am also including our visual roadmap to engage your audience, where to put your emails, and a list of all the assets you need to position you not only as of the expert author*ity in your field but establishing you as a person of influence.

audience engegement roadmap

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