What if the key to making money as an author isn’t selling books—but renting your content instead?
Publishing expert Paulette Ensign has sold over two million copies of her work without spending a dime on advertising. Instead of relying on traditional book sales, she mastered bulk sales and content licensing, turning a simple tips booklet into a thriving business.
In this episode of The Author Brand Show, Paulette reveals the biggest myths about book monetization and shares real-life strategies to sell more, earn more, and expand your reach—without chasing individual book buyers. From bulk deals to licensing agreements, she explains how authors can turn their content into long-term revenue streams.
If you’re looking to maximize your income beyond book sales, Paulette’s insights will show you how to do it.
Key Takeaways:
🔹 Books Aren’t the Only Path to Profit – Bulk sales and licensing create new opportunities.
🔹 Content Licensing = Renting Your Work – A smarter way to generate recurring revenue.
🔹 Relationships Matter – Business growth comes from the right connections.
🔹 Digital Marketing Expands Possibilities – The online world makes content licensing easier than ever.
🔹 Adapt and Evolve – Success comes from thinking beyond the traditional publishing model.
🎧 Ready to unlock the hidden revenue in your content? Tune in now and start making your expertise work for you.
🌐 Learn more about Paulette Ensign at TipsProducts.com